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Workshop Objectives @ Corvinus U. Symposium

One of the most commonly suggested strategies for environmental managers is to make the “business case.” However, some argue that making the business case is not enough to bring about the type of change needed to move to environmental sustainability. The perception is that what may be a good case for business will surely be a bad case for the environment. What if, though, that as a change agent, an environmental manager could use the “business case” to bring the company and environment closer together than at odds?

So for this conference, I’d like to discuss what the business case means or includes in regards to the environment and the extent that it can or should be used by an environmental manager.


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